Careers

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Personal Branding: Marketing Yourself in the Workplace

By Barbara Ellis

When starting a job search, personal branding should be at the top or your priority list. A strong personal brand helps you to stand out in a crowded job market and distinguishes you from the competition where other traditional indicators might not.

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Broadcasting Yourself In The New Job Market

Everybody gets to be a mogul of their own media empire these days. It's pretty much a requirement to find a job in the post-recession economy. To a certain degree, we all need to use the digital tools and techniques available to broadcast ourselves to our target audience in the job market.

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Building A Firm Foundation For Your Digital Job Search

The creative, digital resume has definitely reached the tipping point. If you're looking for a new or better job and you're still strictly sticking to the old-school format, you're missing out on some great opportunities to sell yourself using social media, creative design and multimedia tools like video. At the same time, though, you don't want to get so far out in left field that you leave the job search stadium. Learn the where the foul lines are first and you'll be in good shape.

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Why Mentors Are Vital For Your Career

By Marlene Weaver

After more than 40 years of work experience I still look back to my early career and realize that a mentor had a huge impact on my success. My mentor gave me support, guidance, and self-confidence.

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Don't Let Fear Foil Your Career

I used to believe that all mature, working adults in modern business understand the value of professional development and certification. A surprising question I recently fielded proved me wrong. I've learned there are admins struggling to improve their careers by becoming certified because they work for people who are afraid of the consequences.

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Avoid Working Yourself Out Of A Job

IAAP members are a passionate group. They're serious about being the best at their jobs. A cursory glance at the IAAP Web Community reveals people who are focused and determined. This is a good thing, but can it tip over into something that has a negative impact on your personal and professional success? That's the question posed by a couple of recent blog posts on the Harvard Business Review.

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Admins Make "Best Jobs" List

U.S. News & World Report included administrative professionals in its "Best Jobs of 2012" list, which was released this morning.

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Q. I'm thinking of going back to school to pursue a college degree. What type of degree is most valuable to administrative professionals?

A. Here are some things to consider:

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